James Reynolds intros Far Foods for green shoppers
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Much before the likes of Wal-Mart, Kroger or Supervalu could actually procure a sustainability index, James Reynolds offers them one to go all out for – alternative packaging for their products. Dubbed as the Far Foods, the novel wrapping comes with a leaflet representing carbon emissions guzzled during the journey and the traveled distance as well.
If the supermarket giants adopt such a system, it won’t be easy for them to fool their green-minded customers with their false claims. The boarding card style tear-off strip won’t ever allow them to do so.
Via: Design Addict
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